Move over strawberry makeup, latte looks, and tomato girl aesthetics—this summer, it’s all about Guava Girl Summer, the trend that’s basically a fruit salad with a Sephora account. Born on TikTok and Pinterest, Guava Girl Summer is a tropical fever dream of peachy-pink cheeks, dewy skin, coral-toned nails, and outfits that scream, “I bought this while daydreaming of a beach I can’t afford.”

But who started it? Nobody knows—because like all good internet trends, it wasn’t invented, it was conjured by a thousand influencers manifesting the same color palette at once. One minute you're scrolling, the next you’re wondering why your entire makeup bag looks like a fruit smoothie.

The Guava Girl trend borrows from the badalada mantra of Brazil, which means something like “to shine.” To be badalada is to express a vibrant, spontaneous, and free-spirited energy, asserting your personality in a way that radiates from within.

Big brands jumped on it faster than you can say “limited edition.” Tarte, Fenty, even Dunkin’ got involved—because nothing says beauty trend like ordering guava-pink lip gloss with your iced latte. Suddenly, everything smells like a tropical drink and looks like a Miami sunset.

Is it groundbreaking? No. Is it fun, flirty, and Instagrammable? Absolutely. Guava Girl Summer isn’t here to fix the world—it’s here to make you glowy, juicy, and slightly sticky.

So lather up that guava gloss, darling. The algorithm demands it. 🍑✨